September 5, 2005

Promotion Ideas : Target Seats

by Guy Brighton

target seatsOne thing that we noticed when we went to New York’s PS1 museum/dance party on Saturday afternoon recently were the bright red cushions that were provided for revellers to rest their weary bums on. Simple: red with the bullseye dotted on it.

At the end of the day, NYC hipsters were taking their seats home!
(Click to enlarge)

Article categories: Creative Thinking

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