AMEX IN:NYC Mint Promotion

AMEX US Open Experience
At the beginning of September, Amex set up an elaborate promotion in the harbor area by the World Trade Center site in NYC. The promotion took up a lot of space and...

Product Design: The AMEX Butterfly
American Express have created a new card that can be folded in half and put into a small case. The concept has got a lot of buzz on the web - see here and here. ...

Guinness $20,000 Home Bar Promotion
Guinness is running a promotion that asks people to send in their ideas, sketches and plans for a home bar in their house or apartment. More... ...

Guinness $20,000 Home Bar Promotion
Guinness is running a promotion that asks people to send in their ideas, sketches and plans for a home bar in their house or apartment. "Stop dreaming about it. Mak...

Marketing 2.0
Not only has John Grant, of New Marketing Manifesto and After Image fame, just released a new book, The Brand Innovation Manifesto but he's been good enough to blog...

M. Night Shyamalan’s AMEX Commercial
This post by Joseph Jaffe reminded us of the great AMEX ad we saw during the Oscars by M. Night Shyamalan - the film director. Set in a restaurant, Mr. Shyamalan's ...