November 1, 2005

Media Ideas: Don’t Panic Media Pack, London

by Guy Brighton

dont-panic.jpgOk, we normally reserve ‘Media Ideas’ for magazines traditional and digital. But we saw this available at a few of the more interesting London pubs and we thought we’d feature it. The pack says that it’s distributed outside cutting edge music events and launch parties too.

Don’t Panic is a media pack crammed full of flyers, leaflets and promotional crap. The pack we found contained flyers promoting the John Peel memorial album, various club nights, a trend spotting service called kikass.tv, a hair cream from L’Oreal and the first chapter of the Bret Easton Ellis book ‘Lunar Park’

www.dontpanicmedia.com

Article categories: Media Planning & Strategy

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