January 30, 2006

Guardian Club Stamp Promotion

by Guy Brighton

stamp_advertisingDoor staff at clubs and nightclubs across the United Kingdom used specially designed entry stamps one Friday night. The person would then wake up on Saturday morning and be reminded of the free CD offer in Saturday morning’s Guardian newspaper!

MIT Lab

Article categories: Creative Thinking, Youth Marketing

Article Link | Add To Delicious Add To Digg Add To Stumble Upon | Email This | |

Popular Articles


Club Stamp Advertising
We talked about the concept of using the stamp that club and bar goers get marked with as an advertising device. Now the Springwise trend spotting network finds a c...

Classic Car Club’s ScaleEletrix Promotion
In an attempt to reach influencers, the vintage car rental company Classic Car Club held an evening in New York’s SoHo house where they invited friends, tastemak...

Buzz
The Guardian have a really interesting article about the ethics and success of various word of mouth campaigns. This is all in the context that a report by Deutsche...

Super Mario Stamps
We know what you're thinking: "If only we had a brand with 18 different brand avatars we'd do that..." we make money not art: Super Mario stamps ...

Guardian Newspaper Launches Branded RSS Reader
As RSS becomes an increasingly important medium for web-browsing, the rise of branded RSS feed readers has been an obvious next step. Today, the Guardian Unlimited ...

Guinness $20,000 Home Bar Promotion
Guinness is running a promotion that asks people to send in their ideas, sketches and plans for a home bar in their house or apartment. More... ...

Leave a Comment

We're open to critical discussion but not abuse or spam. Note that your IP address will be published alongside your comment.

You must be logged in to post a comment.

Subscribe

Search PSFK

Recent Stories

About Marktd

    Marktd aims to inspire an audience of creative minds in the marketing and advertising industries and beyond. It is published by PSFK. contact us.

Sponsored by PSFK

Advertise On Marktd

Hosting Provider

Sponsored Links