April 10, 2006

Buzz-O-Phone Buzzes Brands

by Guy Brighton

Phone1Matt Galloway has created a system that lets folk share their brand and product experiences by podcast. Users simply phone a toll free number and that message gets plugged into a podcast that is sent to a database of users. Matt says:

I created Buzz-o-phone as a grand word-of-mouth experiment. I think everyone has a product, service, company or brand that they either love or hate. I thought it would be interesting to see what would happen if folks had a really easy way to tell the world.

Well, that and I think that if people do call in that some of what they have to say might be particularly funny.

Welcome to Buzz-o-phone!

Article categories: Creative Thinking, Online Marketing, Viral Marketing

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