April 23, 2006

Simple Wine Sales

by Guy Brighton

Springwise has spotted an interesting store in Amsterdam that has a simple take on selling wine:

Grapedistrict’s founders decided to simplify things. Their sleek, modern Amsterdam shop has done away with the wood-paneled, oak-barreled atmosphere that permeates most wine stores. And while others display their bottles by region or type, Grapedistrict categorizes wines by flavour, arranged in colour-coded zones.

Springwise: Simplicity & selling wine

Article categories: Retail

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