July 14, 2006

Packaging Inspiration : Marks and Spencers & PET

by Guy Brighton

Marks & Spencer have been trialling the use of recycled Polyethylene Terephthalate (PET or rPET) in their product packaging. M&S used a portion of 1,100 tonnes of food grade rPET (Boots also participated) to make a range of salad bowls with 50% rPET content, plus juice and “smoothie” bottles of 30% rPET, Treehugger tells us. When asked, 96 per cent of customers thought the rPET was a good idea, with 85 per cent saying it made them feel better about shopping at [M&S} stores.

Marks & Spencer
Treehugger: Marks and Spencers Trial Recycled PET Packaging

Article categories: Packaging Design

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