Filthy Wal-Mart & Gorilla Consumers

A lot of time and effort goes into styling a food shoot: stylist’s and
top photographer’s are hired and only the choicest produce makes the
cut.  Lighting has to be just so, as does the ambiance in which it is
shot.

Not at Wal-Mart it seems if you check any of the recent upload photos sent to Flickr in a ‘photo-essay’ entitled Filthy Wal-Mart. The only thing required is a camera, lap top and strong stomach.
Forget glossy ads, neon lighting never made anyone look so bad.

The photo’s, 119 in all show Wal-Mart shelves that are barren and
produce that has seen better days.  The results have unleashed a
torrent of post on digg.com as well as on Flickr.

Gorilla Marketing is not a new concept, but Gorilla Consumer is.
We’ve tried talking to the store manager or calling the customer
service number only be redirected to one size fits all elevator

soundtrack.  And so we’ve used our savvy life capturing skills
acquired on myspace and youtube to instead of broadcasting ourselves
have broadcast you, and this time there are no stylists.

As Consumers continue to question corporations and their behavior,
they have forgone letter writing for new ways to gain attention and debate.  Any good restaurateur will tell you that for every unhappy
customer you will be badmouthed at least 10 times.  In the case of
Wal-Mart, they have in essence been "bad mouthed" 256,000 times, since
January 14th.

At the end of the day it’s your customer who shops the isle’s and make the decision to remain a customer or adversary.  It’s a great
initiative to install solar panels on the roof, but not selling

rotting fruit should be on the priority list as well.

http://flickr.com/photos/filthywalmart/sets/72157594480314905/

Contributed by Amy Daroukakis