May 1, 2007

New Absolut ads

by JT Barnhart

Interesting new set of ads from Absolut. They’ve ditched the bottle shape in exchange for views of the world as we’d like to see it. The incorporate the tagline ‘in an absolut world’. Maybe if you drink enough Absolut you actually will. The Times Sq. photoshop job is the nicest and I wonder if it would give Christo any ideas.

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Article categories: Branding

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