June 26, 2008

TXTual Healing

by Guy Brighton

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British broadcaster Channel 4 are holding street based ‘TXTual Healing’ events created and hosted by New York Urban Artist, Paul Notzold. In an effort to directly capture the opinions of the broader public living in areas of high-street crime, images relating to street crime will be projected onto buildings with questions encouraging public response, such as “How does street crime affect you?” and “How can we get weapons off our street?” Answers from the general public (moderated for offense) are projected in real-time onto the wall. Respondents will receive a text back directing them to channel4.com/disarmingbritain.

Profero and Channel 4 will be hosting two London-based events in Brick Lane and Shepherd’s Bush on the 26th and 27th June between 9pm – 11.30pm.

www.txtualhealing.com

Article categories: Entertainment, Event Marketing, Mobile Marketing

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