July 1, 2008

Topshop To Sponsor McCarren Park Pool Parties

by Guy Brighton

In the run up to the opening of Topshop on Broadway NYC this Fall, the British fashion retailer is making some buzz by sponsoring one of New York’s must-do weekend activities - McCarren Park Pool Parties in Williamsburg, Brooklyn. The retailer will be the “apparel” sponsor for the summer-long festivities including a series of concerts with bands like Devo, Ronnie Spector, MGMT and Aesop Rock.

Topshop to be apparel sponsor at McCarren Park Pool - news - dispatch - fashion week daily

Article categories: Brand Experience, Creative Thinking, Fashion, Influencer Targeting, Music, Youth Marketing

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