October 30, 2008

EcoLounging with the GreenSeat

by Nicko Margolies

Nothing ruins an outdoor concert or film screening quite like sitting on the grass for hours, hunched over like a barely opened mollusk shell.  But with the GreenSeat, sore backs are now a thing of the past.  Made from corrugated cardboard, the chair is a cheap, recyclable way to alleviate long episodes of sitting.  At this point, it’s been pitched primarily to eco-friendly audiences, but considering that the chair’s construction offers great potential for advertising placement, we can only hope it will be popping up in venues worldwide.  The simple all-in-one design incorporates a seat cover and handle and when not in use, lies completely flat.  It’s one of those ideas that are so innovative it begs the question, why didn’t we think of that?

[via TrendOriginal]

Article categories: Branding, Creative Thinking, Design, Entertainment, Event Marketing, Music, Outdoor Marketing, Product Design

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