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	<title>Marktd &#187; Entertainment</title>
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	<link>http://www.marktd.com</link>
	<description>Fresh Ideas</description>
	<pubDate>Thu, 11 Dec 2008 22:46:56 +0000</pubDate>
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			<item>
		<title>Mothballing Marktd, Evolving PSFK</title>
		<link>http://www.marktd.com/2008/12/mothballing-marktd-evolving-psfk.html</link>
		<comments>http://www.marktd.com/2008/12/mothballing-marktd-evolving-psfk.html#comments</comments>
		<pubDate>Thu, 11 Dec 2008 22:39:35 +0000</pubDate>
		<dc:creator>Guy Brighton</dc:creator>
		
		<category><![CDATA[Ad Biz]]></category>

		<category><![CDATA[Automotive]]></category>

		<category><![CDATA[Brand Experience]]></category>

		<category><![CDATA[Branding]]></category>

		<category><![CDATA[Creative Thinking]]></category>

		<category><![CDATA[Design]]></category>

		<category><![CDATA[Discipline]]></category>

		<category><![CDATA[Electronics]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Event Marketing]]></category>

		<category><![CDATA[Fashion]]></category>

		<category><![CDATA[Food &amp; Drink]]></category>

		<category><![CDATA[Gaming]]></category>

		<category><![CDATA[Guerrilla Marketing]]></category>

		<category><![CDATA[Health &amp; Beauty]]></category>

		<category><![CDATA[Home &amp; Garden]]></category>

		<category><![CDATA[Influencer Targeting]]></category>

		<category><![CDATA[Market Research]]></category>

		<category><![CDATA[Media &amp; Publishing]]></category>

		<category><![CDATA[Media Planning &amp; Strategy]]></category>

		<category><![CDATA[Mobile Marketing]]></category>

		<category><![CDATA[Music]]></category>

		<category><![CDATA[Online &amp; Web Services]]></category>

		<category><![CDATA[Online Marketing]]></category>

		<category><![CDATA[Outdoor Marketing]]></category>

		<category><![CDATA[Packaging Design]]></category>

		<category><![CDATA[Product Design]]></category>

		<category><![CDATA[Public Relations]]></category>

		<category><![CDATA[Retail]]></category>

		<category><![CDATA[Sector]]></category>

		<category><![CDATA[Sports &amp; Fitness]]></category>

		<category><![CDATA[Telecom]]></category>

		<guid isPermaLink="false">http://www.marktd.com/2008/12/mothballing-marktd-evolving-psfk.html</guid>
		<description><![CDATA[We've made a decision to stop publishing on Marktd. Despite making changes to focus on the creative/marketing ideas sister site of PSFK.com, we are still unhappy with the quantity and quality of the site.

Marktd started&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/12/mothballing-marktd-evolving-psfk.html">Continue reading</a></span>]]></description>
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		<title>44 Brands in 6 Minute: Good Brands in the Music Space</title>
		<link>http://www.marktd.com/2008/12/44-brands-in-6-minute-good-brands-in-the-music-space.html</link>
		<comments>http://www.marktd.com/2008/12/44-brands-in-6-minute-good-brands-in-the-music-space.html#comments</comments>
		<pubDate>Fri, 05 Dec 2008 17:00:45 +0000</pubDate>
		<dc:creator>Christine Huang</dc:creator>
		
		<category><![CDATA[Brand Experience]]></category>

		<category><![CDATA[Branding]]></category>

		<category><![CDATA[Creative Thinking]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Music]]></category>

		<category><![CDATA[Youth Marketing]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=4036</guid>
		<description><![CDATA[We've heard a lot of brands wishing to 'own' music recently, and we always get a bit, well, annoyed about it, because music belongs to people and persons, not brands. And the only thing brands&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/12/44-brands-in-6-minute-good-brands-in-the-music-space.html">Continue reading</a></span>]]></description>
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		</item>
		<item>
		<title>Simpsons Satirize Apple Brand Culture</title>
		<link>http://www.marktd.com/2008/12/simpsons-satirize-apple-brand-culture.html</link>
		<comments>http://www.marktd.com/2008/12/simpsons-satirize-apple-brand-culture.html#comments</comments>
		<pubDate>Mon, 01 Dec 2008 20:20:04 +0000</pubDate>
		<dc:creator>Nicko Margolies</dc:creator>
		
		<category><![CDATA[Brand Experience]]></category>

		<category><![CDATA[Branding]]></category>

		<category><![CDATA[Creative Thinking]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=4028</guid>
		<description><![CDATA[On last night's episode of The Simpsons, Springfield was graced with the appearance of a fake Apple store, known as Mapple.  The iconic cube store appeared in cartoon form complete with MyPods, MyPhones, MyCubes and&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/12/simpsons-satirize-apple-brand-culture.html">Continue reading</a></span>]]></description>
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		</item>
		<item>
		<title>Our New Book: Good Ideas In 2009</title>
		<link>http://www.marktd.com/2008/11/our-new-book-good-ideas-in-2009.html</link>
		<comments>http://www.marktd.com/2008/11/our-new-book-good-ideas-in-2009.html#comments</comments>
		<pubDate>Thu, 20 Nov 2008 15:31:38 +0000</pubDate>
		<dc:creator>Guy Brighton</dc:creator>
		
		<category><![CDATA[Automotive]]></category>

		<category><![CDATA[Branding]]></category>

		<category><![CDATA[Creative Thinking]]></category>

		<category><![CDATA[Design]]></category>

		<category><![CDATA[Electronics]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Fashion]]></category>

		<category><![CDATA[Gaming]]></category>

		<category><![CDATA[Health &amp; Beauty]]></category>

		<category><![CDATA[Home &amp; Garden]]></category>

		<category><![CDATA[Market Research]]></category>

		<category><![CDATA[Media &amp; Publishing]]></category>

		<category><![CDATA[Mobile Marketing]]></category>

		<category><![CDATA[Online Marketing]]></category>

		<category><![CDATA[Packaging Design]]></category>

		<category><![CDATA[Product Design]]></category>

		<category><![CDATA[Retail]]></category>

		<category><![CDATA[Sports &amp; Fitness]]></category>

		<category><![CDATA[Telecom]]></category>

		<guid isPermaLink="false">http://www.marktd.com/2008/11/our-new-book-good-ideas-in-2009.html</guid>
		<description><![CDATA[Team PSFK are pleased to announce our second book! At this time of year we're supposed to produce a trends report for 2009. When we all sat down and chatted about it, we thought such&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/11/our-new-book-good-ideas-in-2009.html">Continue reading</a></span>]]></description>
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		</item>
		<item>
		<title>Time-Lapse Creation of Massive Voltron Painting</title>
		<link>http://www.marktd.com/2008/11/timelapse-creation-of-massive-voltron-painting.html</link>
		<comments>http://www.marktd.com/2008/11/timelapse-creation-of-massive-voltron-painting.html#comments</comments>
		<pubDate>Wed, 19 Nov 2008 15:00:51 +0000</pubDate>
		<dc:creator>Nicko Margolies</dc:creator>
		
		<category><![CDATA[Creative Thinking]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Media &amp; Publishing]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=4007</guid>
		<description><![CDATA[This is the latest work by Robert Burden, an artist most known for his beautiful (and huge) paintings of toys.  Previous themes include Mattel's BattleCat and a Foot Soldier from Teenage Mutant Ninja Turtles&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/11/timelapse-creation-of-massive-voltron-painting.html">Continue reading</a></span>]]></description>
		<wfw:commentRss>http://www.marktd.com/2008/11/timelapse-creation-of-massive-voltron-painting.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Dido embraces social media to market her latest album</title>
		<link>http://www.marktd.com/2008/11/dido-embraces-social-media-to-market-her-latest-album.html</link>
		<comments>http://www.marktd.com/2008/11/dido-embraces-social-media-to-market-her-latest-album.html#comments</comments>
		<pubDate>Mon, 10 Nov 2008 13:29:32 +0000</pubDate>
		<dc:creator>Anjali Ramachandran</dc:creator>
		
		<category><![CDATA[Branding]]></category>

		<category><![CDATA[Creative Thinking]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Media &amp; Publishing]]></category>

		<category><![CDATA[Online Marketing]]></category>

		<category><![CDATA[Web &amp; Technology]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=3983</guid>
		<description><![CDATA[Dido is back with her latest album, and this time she's decided to make it, resounding with the title of the album ('Safe Trip Home'), a true journey for her fans. Over the last month&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/11/dido-embraces-social-media-to-market-her-latest-album.html">Continue reading</a></span>]]></description>
		<wfw:commentRss>http://www.marktd.com/2008/11/dido-embraces-social-media-to-market-her-latest-album.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>EcoLounging with the GreenSeat</title>
		<link>http://www.marktd.com/2008/10/ecolounging-with-the-greenseat.html</link>
		<comments>http://www.marktd.com/2008/10/ecolounging-with-the-greenseat.html#comments</comments>
		<pubDate>Thu, 30 Oct 2008 17:54:26 +0000</pubDate>
		<dc:creator>Nicko Margolies</dc:creator>
		
		<category><![CDATA[Branding]]></category>

		<category><![CDATA[Creative Thinking]]></category>

		<category><![CDATA[Design]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Event Marketing]]></category>

		<category><![CDATA[Music]]></category>

		<category><![CDATA[Outdoor Marketing]]></category>

		<category><![CDATA[Product Design]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=3922</guid>
		<description><![CDATA[Nothing ruins an outdoor concert or film screening quite like sitting on the grass for hours, hunched over like a barely opened mollusk shell.  But with the GreenSeat, sore backs are now a thing of&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/10/ecolounging-with-the-greenseat.html">Continue reading</a></span>]]></description>
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		</item>
		<item>
		<title>Most Creative Movie Posters</title>
		<link>http://www.marktd.com/2008/10/most-creative-movie-posters.html</link>
		<comments>http://www.marktd.com/2008/10/most-creative-movie-posters.html#comments</comments>
		<pubDate>Tue, 21 Oct 2008 20:34:24 +0000</pubDate>
		<dc:creator>Nicko Margolies</dc:creator>
		
		<category><![CDATA[Ad Biz]]></category>

		<category><![CDATA[Branding]]></category>

		<category><![CDATA[Creative Thinking]]></category>

		<category><![CDATA[Design]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Media &amp; Publishing]]></category>

		<category><![CDATA[Outdoor Marketing]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=3916</guid>
		<description><![CDATA[Coming off of our post about the most creative business cards, we now present a collection of the most eye catching movie posters of all time.  Smashing Magazine provides us with their selection of 50&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/10/most-creative-movie-posters.html">Continue reading</a></span>]]></description>
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		</item>
		<item>
		<title>The Dilemmas of TV Product Integration</title>
		<link>http://www.marktd.com/2008/10/the-dilemmas-of-tv-product-integration.html</link>
		<comments>http://www.marktd.com/2008/10/the-dilemmas-of-tv-product-integration.html#comments</comments>
		<pubDate>Tue, 21 Oct 2008 20:33:42 +0000</pubDate>
		<dc:creator>Nicko Margolies</dc:creator>
		
		<category><![CDATA[Ad Biz]]></category>

		<category><![CDATA[Brand Experience]]></category>

		<category><![CDATA[Branding]]></category>

		<category><![CDATA[Creative Thinking]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Media Planning &amp; Strategy]]></category>

		<category><![CDATA[TV Advertising]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=3907</guid>
		<description><![CDATA[As technology like TiVo or internet streaming enables individuals to avoid advertising, the industry has sought ways to sneak into the shows themselves.  The moral dilemma of corporate control was often dodged during the age&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/10/the-dilemmas-of-tv-product-integration.html">Continue reading</a></span>]]></description>
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		</item>
		<item>
		<title>NYC Innovators Series: Michael Sharon of Socialight</title>
		<link>http://www.marktd.com/2008/09/nyc-innovators-series-michael-sharon-of-socialight.html</link>
		<comments>http://www.marktd.com/2008/09/nyc-innovators-series-michael-sharon-of-socialight.html#comments</comments>
		<pubDate>Mon, 22 Sep 2008 20:09:39 +0000</pubDate>
		<dc:creator>JeffSquires</dc:creator>
		
		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Media &amp; Publishing]]></category>

		<category><![CDATA[Online &amp; Web Services]]></category>

		<category><![CDATA[Online Marketing]]></category>

		<category><![CDATA[Telecom]]></category>

		<category><![CDATA[Transport &amp; Travel]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=3879</guid>
		<description><![CDATA[Earlier this week, we introduced Philip James of Snooth.com, a forward-thinking entrepreneur bringing  location based services and personalized recommendations to the wine industry. For our second installment in our NYC innovator series,  we&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/09/nyc-innovators-series-michael-sharon-of-socialight.html">Continue reading</a></span>]]></description>
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		</item>
		<item>
		<title>HP partners with MTV to present The Engine Room</title>
		<link>http://www.marktd.com/2008/09/hp-partners-with-mtv-to-present-the-engine-room.html</link>
		<comments>http://www.marktd.com/2008/09/hp-partners-with-mtv-to-present-the-engine-room.html#comments</comments>
		<pubDate>Thu, 11 Sep 2008 10:59:04 +0000</pubDate>
		<dc:creator>Anjali Ramachandran</dc:creator>
		
		<category><![CDATA[Brand Experience]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Mobile Marketing]]></category>

		<category><![CDATA[Online &amp; Web Services]]></category>

		<category><![CDATA[Online Marketing]]></category>

		<category><![CDATA[Web &amp; Technology]]></category>

		<category><![CDATA[Youth Marketing]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=3869</guid>
		<description><![CDATA[In another instance of intriguing brand partnerships, following on from HP's collaboration with fashion designer Vivienne Tam that we mentioned yesterday, the same brand is now joining forces with MTV and their university channel MTVu to&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/09/hp-partners-with-mtv-to-present-the-engine-room.html">Continue reading</a></span>]]></description>
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		</item>
		<item>
		<title>Aaron Sorkin&#8217;s The Facebook Movie</title>
		<link>http://www.marktd.com/2008/08/aaron-sorkins-the-facebook-movie.html</link>
		<comments>http://www.marktd.com/2008/08/aaron-sorkins-the-facebook-movie.html#comments</comments>
		<pubDate>Fri, 29 Aug 2008 09:52:22 +0000</pubDate>
		<dc:creator>Anjali Ramachandran</dc:creator>
		
		<category><![CDATA[Brand Experience]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Online &amp; Web Services]]></category>

		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=3841</guid>
		<description><![CDATA[Film director Aaron Sorkin, who has made acclaimed films like A Few Good Men and Charlie Wilson's War, is apparently overcoming his fear of technology to create a Facebook page - in order to learn&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/08/aaron-sorkins-the-facebook-movie.html">Continue reading</a></span>]]></description>
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		</item>
		<item>
		<title>Star Wars: The Force Unleashed</title>
		<link>http://www.marktd.com/2008/08/star-wars-the-force-unleashed.html</link>
		<comments>http://www.marktd.com/2008/08/star-wars-the-force-unleashed.html#comments</comments>
		<pubDate>Fri, 22 Aug 2008 16:09:12 +0000</pubDate>
		<dc:creator>Christine Huang</dc:creator>
		
		<category><![CDATA[Branding]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Gaming]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=3811</guid>
		<description><![CDATA[Set for release on September 16 is LucasArts' latest Star Wars offshoot: Star Wars: The Force Unleashed, a videogame that takes players through the period between the two trilogies of the movie series, episodes III&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/08/star-wars-the-force-unleashed.html">Continue reading</a></span>]]></description>
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		</item>
		<item>
		<title>Converse Festivals</title>
		<link>http://www.marktd.com/2008/08/converse-festivals.html</link>
		<comments>http://www.marktd.com/2008/08/converse-festivals.html#comments</comments>
		<pubDate>Thu, 21 Aug 2008 15:29:50 +0000</pubDate>
		<dc:creator>Anjali Ramachandran</dc:creator>
		
		<category><![CDATA[Brand Experience]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Event Marketing]]></category>

		<category><![CDATA[Fashion]]></category>

		<category><![CDATA[Music]]></category>

		<category><![CDATA[Online Marketing]]></category>

		<category><![CDATA[Sports &amp; Fitness]]></category>

		<category><![CDATA[Youth Marketing]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=3806</guid>
		<description><![CDATA[A couple of weeks ago, Anomaly created the My Drive Thru campaign for Converse, where we had Pharrell Williams, Santogold and Julian Casablancas collaborating on a song that was made available for free download. This&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/08/converse-festivals.html">Continue reading</a></span>]]></description>
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		<item>
		<title>The Dark Knight: Success Before Opening Day</title>
		<link>http://www.marktd.com/2008/07/batman-success-before-opening-day.html</link>
		<comments>http://www.marktd.com/2008/07/batman-success-before-opening-day.html#comments</comments>
		<pubDate>Tue, 29 Jul 2008 16:36:50 +0000</pubDate>
		<dc:creator>Lourenço Bustani</dc:creator>
		
		<category><![CDATA[Creative Thinking]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Online Marketing]]></category>

		<category><![CDATA[Web &amp; Technology]]></category>

		<guid isPermaLink="false">http://www.marktd.com/2008/07/batman-success-before-opening-day.html</guid>
		<description><![CDATA[After the two Alternate Reality Games held in May, Warner has launched different initiatives to promote “Batman: The Dark Knight” in Brazil.

The first is the promotion of the local version of the “Why so serious?”&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/07/batman-success-before-opening-day.html">Continue reading</a></span>]]></description>
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		</item>
		<item>
		<title>Youtube Choose Your Own Adventure</title>
		<link>http://www.marktd.com/2008/07/youtube-choose-your-own-adventure.html</link>
		<comments>http://www.marktd.com/2008/07/youtube-choose-your-own-adventure.html#comments</comments>
		<pubDate>Mon, 28 Jul 2008 15:10:54 +0000</pubDate>
		<dc:creator>Christine Huang</dc:creator>
		
		<category><![CDATA[Creative Thinking]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Web &amp; Technology]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=3706</guid>
		<description><![CDATA["Choose Your Own Adventure" via Youtube - why didn't we think of that? Youtube's video response feature is a perfect set-up for homemade choose your own adventure storytelling. The popular book series allows its readers&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/07/youtube-choose-your-own-adventure.html">Continue reading</a></span>]]></description>
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		<item>
		<title>Campfire&#8217;s True Blood Campaign</title>
		<link>http://www.marktd.com/2008/07/campfires-true-blood-campaign.html</link>
		<comments>http://www.marktd.com/2008/07/campfires-true-blood-campaign.html#comments</comments>
		<pubDate>Thu, 24 Jul 2008 21:04:29 +0000</pubDate>
		<dc:creator>Guy Brighton</dc:creator>
		
		<category><![CDATA[Creative Thinking]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Guerrilla Marketing]]></category>

		<category><![CDATA[Online Marketing]]></category>

		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=3692</guid>
		<description><![CDATA[The New York Times has a detailed review of Campfire Media's campaign for HBO and their new television series True Blood. It describes the intense effort the agency makes to create story telling across media:

On&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/07/campfires-true-blood-campaign.html">Continue reading</a></span>]]></description>
		<wfw:commentRss>http://www.marktd.com/2008/07/campfires-true-blood-campaign.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Mother&#8217;s making a musical!</title>
		<link>http://www.marktd.com/2008/07/mothers-making-a-musical.html</link>
		<comments>http://www.marktd.com/2008/07/mothers-making-a-musical.html#comments</comments>
		<pubDate>Wed, 23 Jul 2008 23:24:51 +0000</pubDate>
		<dc:creator>Anjali Ramachandran</dc:creator>
		
		<category><![CDATA[Ad Biz]]></category>

		<category><![CDATA[Entertainment]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=3685</guid>
		<description><![CDATA[We all know that Mother does some good creative work with ads. They're now part of another first though - they're the first agency to create a musical out of an ad, of all things!&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/07/mothers-making-a-musical.html">Continue reading</a></span>]]></description>
		<wfw:commentRss>http://www.marktd.com/2008/07/mothers-making-a-musical.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Onion Takes A Swipe At Branded Entertainment</title>
		<link>http://www.marktd.com/2008/07/onion-takes-a-swipe-at-branded-entertainment.html</link>
		<comments>http://www.marktd.com/2008/07/onion-takes-a-swipe-at-branded-entertainment.html#comments</comments>
		<pubDate>Wed, 09 Jul 2008 20:26:02 +0000</pubDate>
		<dc:creator>Guy Brighton</dc:creator>
		
		<category><![CDATA[Brand Experience]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Home &amp; Garden]]></category>

		<category><![CDATA[TV Advertising]]></category>

		<guid isPermaLink="false">http://www.marktd.com/2008/07/onion-takes-a-swipe-at-branded-entertainment.html</guid>
		<description><![CDATA[In their faux news show, the Onion imagines what branded TV shows could really deliver us with a clip entitled 'Home Depot Honors Fallen Soldiers With Great Prices On Tools'... <span class="pgee-read-more"><a href="http://www.marktd.com/2008/07/onion-takes-a-swipe-at-branded-entertainment.html">Continue reading</a></span>]]></description>
		<wfw:commentRss>http://www.marktd.com/2008/07/onion-takes-a-swipe-at-branded-entertainment.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Marketers Are The New Record Labels</title>
		<link>http://www.marktd.com/2008/07/marketers-are-the-new-record-labels.html</link>
		<comments>http://www.marktd.com/2008/07/marketers-are-the-new-record-labels.html#comments</comments>
		<pubDate>Mon, 07 Jul 2008 19:48:32 +0000</pubDate>
		<dc:creator>Guy Brighton</dc:creator>
		
		<category><![CDATA[Brand Experience]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Music]]></category>

		<category><![CDATA[Youth Marketing]]></category>

		<guid isPermaLink="false">http://www.marktd.com/2008/07/marketers-are-the-new-record-labels.html</guid>
		<description><![CDATA[Brands and companies are taking on the role of record label as the old model of music distribution continues to die. Proctor &#038; Gamble, Nike, Red Bull, Unilever, Converse and Bacardi are all forming relationships&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/07/marketers-are-the-new-record-labels.html">Continue reading</a></span>]]></description>
		<wfw:commentRss>http://www.marktd.com/2008/07/marketers-are-the-new-record-labels.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Branding At Glastonbury</title>
		<link>http://www.marktd.com/2008/07/branding-at-glastonbury.html</link>
		<comments>http://www.marktd.com/2008/07/branding-at-glastonbury.html#comments</comments>
		<pubDate>Wed, 02 Jul 2008 13:35:14 +0000</pubDate>
		<dc:creator>Guy Brighton</dc:creator>
		
		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Event Marketing]]></category>

		<category><![CDATA[Music]]></category>

		<category><![CDATA[Youth Marketing]]></category>

		<guid isPermaLink="false">http://www.marktd.com/2008/07/branding-at-glastonbury.html</guid>
		<description><![CDATA[Brand Strategy Magazine Blog has a round up of brand promotions at the Glastonbury music festival. They spot Orange, Carlsberg and Red Bull. Here's an excerpt:

Our favourite brand sponsorship, however, was one that we didn’t&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/07/branding-at-glastonbury.html">Continue reading</a></span>]]></description>
		<wfw:commentRss>http://www.marktd.com/2008/07/branding-at-glastonbury.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Nissan Surfs The Amazon River</title>
		<link>http://www.marktd.com/2008/06/surfing-the-amazon-river.html</link>
		<comments>http://www.marktd.com/2008/06/surfing-the-amazon-river.html#comments</comments>
		<pubDate>Fri, 27 Jun 2008 15:51:57 +0000</pubDate>
		<dc:creator>JeffSquires</dc:creator>
		
		<category><![CDATA[Automotive]]></category>

		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Online Marketing]]></category>

		<category><![CDATA[Viral Marketing]]></category>

		<guid isPermaLink="false">http://www.marktd.com/2008/06/surfing-the-amazon-river.html</guid>
		<description><![CDATA[Hoping to turn out a series of adrenaline infused commercials for Nissan, professional surfers Jon Rose (US), Mar Ohno (Japan), Sergio Laus (Brazil) and an entire film crew were flown down to one of most&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/06/surfing-the-amazon-river.html">Continue reading</a></span>]]></description>
		<wfw:commentRss>http://www.marktd.com/2008/06/surfing-the-amazon-river.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>TXTual Healing</title>
		<link>http://www.marktd.com/2008/06/txtual-healing.html</link>
		<comments>http://www.marktd.com/2008/06/txtual-healing.html#comments</comments>
		<pubDate>Thu, 26 Jun 2008 16:44:47 +0000</pubDate>
		<dc:creator>Guy Brighton</dc:creator>
		
		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Event Marketing]]></category>

		<category><![CDATA[Mobile Marketing]]></category>

		<guid isPermaLink="false">http://www.marktd.com/2008/06/txtual-healing.html</guid>
		<description><![CDATA[British broadcaster Channel 4 are holding street based ‘TXTual Healing’ events created and hosted by New York Urban Artist, Paul Notzold.  In an effort to directly capture the opinions of the broader public living&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/06/txtual-healing.html">Continue reading</a></span>]]></description>
		<wfw:commentRss>http://www.marktd.com/2008/06/txtual-healing.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Sound Branding At The Summer Olympics</title>
		<link>http://www.marktd.com/2008/06/sound-branding-at-the-summer-olympics.html</link>
		<comments>http://www.marktd.com/2008/06/sound-branding-at-the-summer-olympics.html#comments</comments>
		<pubDate>Thu, 19 Jun 2008 21:01:22 +0000</pubDate>
		<dc:creator>Piers Fawkes</dc:creator>
		
		<category><![CDATA[Entertainment]]></category>

		<category><![CDATA[Music]]></category>

		<category><![CDATA[Sports &amp; Fitness]]></category>

		<guid isPermaLink="false">http://www.marktd.com/?p=3462</guid>
		<description><![CDATA[NYC based Audiobrain is a sonic branding and interactive audio company who are sourcing music and sound clips to enhance the 2008 Summer Olympics. NBC and Audiobrain are in the process of collecting over 30,000&#8230;  <span class="pgee-read-more"><a href="http://www.marktd.com/2008/06/sound-branding-at-the-summer-olympics.html">Continue reading</a></span>]]></description>
		<wfw:commentRss>http://www.marktd.com/2008/06/sound-branding-at-the-summer-olympics.html/feed</wfw:commentRss>
		</item>
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